One important thing I learned about corporate communication this week is that companies should be very careful about how they manage their relationships with various communities. This is important to consider because companies are often viewed as being members of the community in which they operate. As such, they are often expected to adhere to … Read more
One of the concepts I found interesting in this week’s reading was when our book discussed the 5 different messaging styles that can be chosen when a communications practitioner organizes their communications plan. These styles include the rational message style, the symbolic message style, the emotional message style, the generic message style, and the preemptive … Read more
In today’s business world, modern organizations are “increasingly [realizing] that they need to communicate with their stakeholders to develop and protect their reputations” (Cornelissen, 2017, p. 62). This is important for organizations to consider because stakeholders can often have many different levels of influence on a company (Cornelissen, 2017, p. 61-83). For example, some stakeholders … Read more
Usually, when I’ve thought about the concept of communication in the past, I’ve interpreted it as an exchange of words, emotions, ideas, and nonverbal cues between two people, or even a group of people for the purpose of either building relationships, relaying information or overcoming conflict. This can take place in many different types of … Read more
